What term refers to a short description of an upcoming story designed to keep the viewer watching through commercial breaks?

What term refers to a short description of an upcoming story designed to keep the viewer watching through commercial breaks?

• A. Tag
• B. Tease
• C. Tight on
• D. Toss

Answer: (B)

A tease is a short preview of an upcoming story designed to hook viewers and keep them tuning in through commercial breaks. It acts like a quick, enticing hint about what’s coming next without giving away details, which makes people want to stay on the channel. In practice, you might hear it as a line like “Coming up, the surprise that changed everything in your town—stay with us.” That sticks in the audience’s mind and encourages them to keep watching. A tag, by contrast, is a brief closing line after a story. A tight on refers to a specific camera shot (a close-up), and a toss is a transition between anchors. Those elements serve different purposes than a tease. The tease best fits the idea of a short, provocative description used to hold viewers through the break.

A tease is a short preview of an upcoming story designed to hook viewers and keep them tuning in through commercial breaks. It acts like a quick, enticing hint about what’s coming next without giving away details, which makes people want to stay on the channel. In practice, you might hear it as a line like “Coming up, the surprise that changed everything in your town—stay with us.” That sticks in the audience’s mind and encourages them to keep watching.

A tag, by contrast, is a brief closing line after a story. A tight on refers to a specific camera shot (a close-up), and a toss is a transition between anchors. Those elements serve different purposes than a tease. The tease best fits the idea of a short, provocative description used to hold viewers through the break.